Sunday, February 05, 2012
Non Projects® is a record label dedicated to the support and discovery of Los Angeles' most innovative artists and composers. Mislaid within an ever-changing and confused recording landscape, Non Projects offers imaginative works of art and sound.
With the aim to showcase each artist's devotion to their love of music and the joy of uncovering hidden and undiscovered sounds and resonances, each release is available with supplemental materials providing a commonly forgotten tangible experience no longer associated with acquiring music.
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An older track of Ryan's, "Yokoi" sums up why I love the music of Asura so much.
The production is serious - this man knows how to rock a DAW. Within the framework of just wanting to make a beat, organic feeling and emotion pour through the off kilter rhythms and spliced samples, a feeling so rarely felt through electronic recording methods. The sounds pop and the head nods with a smile.
This is fun music. Listen to the last section and tell me that you didn't just laugh.
Turn up the speakers / headphones and enjoy - "Yokoi" is only a tiny hint of what Asura has reached on his upcoming full length.
